Privacy Policy

Your privacy is important to us. It is the policy of REDEEM Sexual Wellness & Aesthetics Center (“REDEEM”), formed in partnership with Michigan Institute of Urology, to respect your privacy and comply with any applicable law and regulation regarding any personal information we may collect about you, including across our website, https://www.redeemmichigan.com, and other sites we own and operate.

Personal information is any information about you which can be used to identify you. This includes information about you as a person (such as name, address, and date of birth), your devices, payment details, and even information about how you use a website or online service.

In the event our site contains links to third-party sites and services, please be aware that those sites and services have their own privacy policies. After following a link to any third-party content, you should read their posted privacy policy information about how they collect and use personal information. This Privacy Policy does not apply to any of your activities after you leave our site.

Last updated: November 2, 2026

Information we collect falls into one of two categories: “voluntarily provided” information and “automatically collected” information.

“Voluntarily provided” information refers to any information you knowingly and actively provide us when using or participating in any of our services and promotions.

“Automatically collected” information refers to any information automatically sent by your devices in the course of accessing our products and services.

Log Data

When you visit our website, our servers may automatically log the standard data provided by your web browser. It may include your device’s Internet Protocol (IP) address, your browser type and version, the pages you visit, the time and date of your visit, the time spent on each page, and other details about your visit.

Additionally, if you encounter certain errors while using the site, we may automatically collect data about the error and the circumstances surrounding its occurrence. This data may include technical details about your device, what you were trying to do when the error happened, and other technical information relating to the problem. You may or may not receive notice of such errors, even in the moment they occur, that they have occurred, or what the nature of the error is.

Please be aware that while this information may not be personally identifying by itself, it may be possible to combine it with other data to personally identify individual persons.

Device Data

When you visit our website or interact with our services, we may automatically collect data about your device, such as:

• Device Type
• Operating System

Data we collect can depend on the individual settings of your device and software. We recommend checking the policies of your device manufacturer or software provider to learn what information they make available to us.

Personal Information

We may ask for personal information when you contact us, book through our online booking or join our email list, which may include:

• Name
• Email
• Phone/mobile number
• Details about the service you are interested in

Please do not send medical details by email or through social media. Information you give us as a client during your care is kept in your client record, not collected through this website.

Our website uses cookies and similar technologies, small files and scripts run by your browser. Some keep the site working and remember your choices. Others are used for:

• Analytics: Google Analytics tells us how visitors use the site (pages visited, time on page, device and browser type, approximate location). We use this information in aggregate to improve the website.
• Advertising: Google Ads tags measure how our advertising performs and may be used to show our ads to people who have visited this site, on other websites. Google may collect information about your visit, including the pages you view, for this purpose.

You can manage your choices with the Your Privacy Choices link at the bottom of every page, clear cookies in your browser settings, adjust Google Ads settings, or install the Google Analytics opt-out browser add-on.

We only collect and use your personal information when we have a legitimate reason for doing so. In which instance, we only collect personal information that is reasonably necessary to provide our services to you.

We may collect personal information from you when you do any of the following on our website:

• Use a mobile device or web browser to access our content
• Contact us by phone, email, social media, or on any similar technologies
• Book through our online booking
• Join our email list
• When you mention us on social media

We may collect, hold, use, and disclose information for the following purposes, and personal information will not be further processed in a manner that is incompatible with these purposes:

• to provide you with our platform’s core features and services
• to contact and communicate with you

We may combine voluntarily provided and automatically collected personal information with general information or research data we receive from other trusted sources. For example, our marketing and market research activities may uncover data and insights, which we may combine with information about how visitors use our site to improve our site and your experience on it.

When we collect and process personal information, and while we retain this information, we will protect it in compliance with applicable law and industry standards and within commercially reasonable and acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use, or modification.

Although we will do our best to protect the personal information you provide to us, we advise that no method of electronic transmission or storage is 100% secure, and no one can guarantee absolute data security.

You are responsible for selecting any password and its overall security strength, ensuring the security of your own information within the bounds of our services. For example, ensuring you do not make your personal information publicly available via our platform.

We keep your personal information only for as long as we need to. This time period may depend on what we are using your information for, in accordance with this privacy policy. For example, if you have provided us with personal information such as an email address when contacting us about a specific enquiry, we may retain this information for the duration of your enquiry remaining open as well as for our own records so we may effectively address similar enquiries in future. If your personal information is no longer required for this purpose, we will delete it or make it anonymous by removing all details that identify you.

However, if necessary, we may retain your personal information for our compliance with a legal, accounting, or reporting obligation or for archiving purposes in the public interest, scientific, or historical research purposes or statistical purposes.

We do not aim any of our products or services directly at children under the age of 13, and we do not knowingly collect personal information about children under 13.

We may disclose personal information to:

• Michigan Institute of Urology and other parents, subsidiaries, or affiliates of our company
• third-party service providers for the purpose of enabling them to provide their services, including (without limitation) IT service providers, data storage, hosting and server providers, analytics, error loggers, debt collectors, maintenance or problem-solving providers, professional advisors, direct marketing to you on behalf of us, and payment systems operators
• our employees, contractors, and/or related entities
• our existing or potential agents or business partners
• credit reporting agencies, courts, tribunals, and regulatory authorities, in the event you fail to pay for goods or services we have provided to you
• courts, tribunals, regulatory authorities, and law enforcement officers, as required by law, in connection with any actual or prospective legal proceedings, or in order to establish, exercise, or defend our legal rights
• an entity that buys, or to which we transfer all or substantially all of our assets and business

SMS opt-in information and phone numbers will not be shared with third parties.

Third parties we currently use include:

• Google Analytics (website usage statistics)
• Google Ads (advertising measurement and remarketing)
• Google reCAPTCHA (spam protection)
• Google Maps (map on our Contact page)
• CookieYes and Osano (cookie and privacy choices)
• accessiBe (accessibility menu)
• Jane (online booking)
• Constant Contact (email newsletters)

Your Choice

By providing personal information to us, you understand we will collect, hold, use, and disclose your personal information in accordance with this privacy policy. You do not have to provide personal information to us, however, if you do not, it may affect your use of our website or the products and/or services offered on or through it.

Information from Third Parties

If we receive personal information about you from a third party, we will protect it as set out in this privacy policy. If you are a third party providing personal information about somebody else, you represent and warrant that you have such person’s consent to provide the personal information to us.

Marketing Permission

If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by contacting us using the details below.

Access

You may request details of the personal information that we hold about you.

Deletion

You may also request that we delete all personal information that we hold about you. Such a deletion request will also affect your use of our website or the products and/or services offered on or through it.

Correction

If you believe that any information we hold about you is inaccurate, out of date, incomplete, irrelevant, or misleading, please contact us using the details provided in this privacy policy. We will take reasonable steps to correct any information found to be inaccurate, incomplete, misleading, or out of date.

Non-Discrimination

We will not discriminate against you for exercising any of your rights over your personal information. Unless your personal information is required to provide you with a particular service or offer (for example providing user support), we will not deny you goods or services and/or charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties, or provide you with a different level or quality of goods or services.

Notification of Data Breaches

We will comply with laws applicable to us in respect of any data breach.

Complaints

If you believe that we have breached a relevant data protection law and wish to make a complaint, please contact us using the details below and provide us with full details of the alleged breach. We will promptly investigate your complaint and respond to you, in writing, setting out the outcome of our investigation and the steps we will take to deal with your complaint. You also have the right to contact a regulatory body or data protection authority in relation to your complaint.

Unsubscribe

To unsubscribe from our email database or opt-out of communications (including marketing communications), please contact us using the details provided in this privacy policy, or opt-out using the opt-out facilities provided in the communication. We may need to request specific information from you to help us confirm your identity.

Business Transfers

If we or our assets are acquired, or in the unlikely event that we go out of business or enter bankruptcy, we would include data, including your personal information, among the assets transferred to any parties who acquire us. You acknowledge that such transfers may occur, and that any parties who acquire us may, to the extent permitted by applicable law, continue to use your personal information according to this policy, which they will be required to assume as it is the basis for any ownership or use rights we have over such information.

Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and policies of those sites, and cannot accept responsibility or liability for their respective privacy practices.

At our discretion, we may change our privacy policy to reflect updates to our business processes, current acceptable practices, or legislative or regulatory changes. If we decide to change this privacy policy, we will post the changes here at the same link by which you are accessing this privacy policy.

If required by law, we will get your permission or give you the opportunity to opt in to or opt out of, as applicable, any new uses of your personal information.

As described under Cookies, Analytics and Advertising, our website uses Google Ads tags. At this time, we do not respond to browser “Do Not Track” signals.

We adhere to the standards outlined in this privacy policy, ensuring we collect and process personal information lawfully, fairly, transparently, and with legitimate, legal reasons for doing so.

SMS opt-in information and phone numbers will not be shared with third parties. See our SMS Privacy Statement for details.

For any questions or concerns regarding your privacy, you may contact us using the following details:

REDEEM Sexual Wellness & Aesthetics Center
2151 E. 14 Mile Rd., Suite 200, Birmingham, MI 48009
Phone: (877) 648-7333
Email: info@RedeemMichigan.com